The Functions of Premium Stock Packaging


The main concern of premium stock packaging is to ensure that the packed up goods while in storage or in transit will still get to the customer in perfect condition. However, it can also be used as an opportunity to market the product. The function of stock packaging, then, can be classified into these two roles: primary and secondary.

One of the primary functions of premium stock packaging is protection. It has a critical role in shielding the goods from the effects of their environment during storage, delivery and shipment. Its task is to make sure the goods are secured from damage, theft and loss, and are received by the customer in the same quality they left the manufacturer. In reverse, packaging also saves the environment from likely contamination of toxic matters if there is a danger of spilling or leakage.

While the goods are being shipped from manufacturer to consumer, they will experience an assortment of environmental conditions that include changes in temperature, humidity and air pressure. Premium stock packaging is created to sustain protection against many kinds of conditions. Likewise, it gives security against breakage due to pressure, impact, or vibration.

After protection, the subsequent primary function of stock packaging is storage. The transit of goods from the factory to the end users covers a number of storage places before they reach their final destination. Premium tissue and gift wrap ensures that the containers are able to do the task it is designed for no matter the nature of the different storage locations.

The last primary function of stock packaging involves loading and transporting. Transport and handling costs wipe off a significant portion in the manufacturer's bottom line. It becomes crucial that the packaging used is capable when it comes to handling and transportation so costs can be reined in. For example, packaging that can “fill the space" before weight becomes a problem in shipping containers is preferable when moving goods in bulk. You should then learn from this video: http://www.ehow.com/video_4436420_write-address-custom-packaging.html.

The secondary functions of stock packaging include sales and promotions. Packaging can take the lead in promoting product sales. It has the potential to engage the interest of the customer by putting out the product in a positive light, and spur him or her to buy it. It will involve paying special attention to labels, branding, color and layout.

The second secondary function of paper shopping bags is the service function. A well-designed packaging provides important information about the product which will be a big help to end users. Exemplars of these are nutritional facts on food products and dosage instruction on medical products.

The final secondary function of stock packaging is its guarantee. The manufacturer always guarantees that the customer will receive the goods in perfect condition, without any degradation or damage, while they were in transit or in storage.